Ice cream "renewal and upgrade" - natural pigments replace synthetic pigment system solutions!

Recently, the U.S. Food and Drug Administration (FDA) issued a statement that it plans to gradually restrict the use of synthetic pigments in food and promote the process of replacing natural pigments. This policy quickly caused a stir in the global food industry, and ice cream, as a consumer product with strong visual appeal, was the first to be affected. The "color hegemony" that synthetic pigments have long occupied is being broken, and natural pigments are gradually becoming the core "empowerment" point for the transformation and upgrading of the ice cream industry.

01. Application solutions for natural pigments to replace synthetic pigments:
(I) Aesthetic upgrade from "bright" to "natural"
Although the color of natural pigments is not as strong as that of synthetic pigments, it is more in line with the current consumer preferences of "Morandi color system" and "natural primary color system". Using natural pigments in ice cream can make the product present a more natural color tone. Not only is it closer to the authenticity of the ingredients visually, but it can also convey a "no modification" natural feeling.

(II) Technological innovation breaks through the bottleneck of stability
Natural pigments are easily affected by light, heat, and pH changes. Zhongda Hengyuan Biotechnology has improved the application stability of natural pigments in the ice cream industry through technological improvements. For example, our heat-resistant algae blue products have good heat resistance (solving market application pain points) and can meet the temperature requirements of the ice cream production process. Through experimental comparison with competing products on the market, Zhongda's heat-resistant algae blue is brighter, more attractive, and has better application stability.

(III) Customizing "natural color cards" for ice cream
In the industrial production process of ice cream products, natural pigments and fruit and vegetable juice powders need to be accurately matched. As a leading company in the field of natural pigments in China, Zhongda Hengyuan Biology can provide companies with product recommendations for multiple color systems, covering (natural pigments + fruit and vegetable juice/powder) products, and customize "natural color cards" for the ice cream industry to create products that meet healthy consumer needs.